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BUSINESS

GSK takes the flexible approach to Asian growth

SCRIP ASIA 100

GlaxoSmithKline's approach to growing its business across the Asia-Pacific region recognises the need for distinct strategies tailored to each national market. This may involve a blend of price cuts, regional co-promotion partnerships and targeted M&A deals. The company also realises that innovation can come from any source.

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R&D/BIOTECH

Punching above their weight

Punching above their weight

Take a tour around the Asia-Pacific region’s biotech hotspots and you’ll discover markets teeming with entrepreneurial spirit and innovative R&D.

CrystalGenomics, a South Korean drug discovery player, hopes to build on a position of strength as its partnerships grow.

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THE VIEW FROM ASIA

Emerging and trailblazing

Smart companies know that to do successful business in Asia means being a polyglot, flexible operation able quickly to meet the varying demands of a highly diverse set of languages, cultures and healthcare needs and systems. Portfolios and marketing practices – and sometimes prices – need to be adjusted accordingly. Read more...

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NATIONAL MARKETS

Bloc building

ASEAN nations know that they need to get their regulatory systems in line before they can compete on the global stage. Market harmonisation would pave the way for better access to medicines and ease the concerns of innovator pharma.

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CLINICAL TRIALS

Where strong relationships count

clinicaltrials2

The Chinese market for clinical trials is growing at an enormous pace. Local and foreign CROs need to make the right connections if they are to keep up.

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